Meet Amy Bastow, MD, at Retail Procedures Technology Firm: StorIQ

We are a SaaS Amy Bastow retail procedures modern technology firm. Our platform currently sustains over 15,000 stores in over 50 countries. Consumers include style leaders such as Hugo Manager, Lacoste, and Superdry, wellness and lifestyle brands such as Holland & Barrett, and other markets. StorIQ improved internal expertise of the challenges sellers face as well as I assume that’s why we appreciate an industry-leading client retention price of 95%.

Our application saves time for retail store teams. It boosts workforce fulfillment by improving interactions, performing essential tasks, and delivering information, which aids sellers in optimizing the performance of their stores. Although we are an innovation business, clients inform us that we provide much more, investing not in ‘modern technology but in the people who drive retail.

How did the concept for the firm transpire? What makes you distinct?


I have twenty years of retail management experience at John Lewis, Cath Kidston, and Team Apparel, making me aware of the challenges retailers face and what they require from an innovation system.

When I began my function as Chief Commercial Police Officer at Staff Clothes, most of my retail experience had been online. Also, I should have included the data and analytics of online business. I was talking about this with SaaS entrepreneur Pete Wake, and we constructed a very early model of what is now StorIQ.

Just how has the firm developed in the last two years?

I was a StorIQ consumer working to create it with Pete before I was named MD of the firm. Initially, we started the business to construct a lasting and rewarding foundation before seeking external financing. Since launch, we’ve consistently expanded thanks to the platform’s strength and intuitive user experience. Clients who have pertained to us from competitors inform us just how premium it is.

In 2022, Cegid, a leading cloud organization monitoring remedies supplier, got us. I aim for StorIQ to be consistently acknowledged as the premier retail procedures system and increase our development.

Must Read Article

What can we get out of StorIQ in the future?


To additionally support our consumers as well as prepare their workforce for success. Our objective is to reinvent their procedures so they can do much less with even more and make it possible for retail leaders to enhance workforce happiness and productivity.

From a business perspective, we are on track to capture the largest share of the retail procedures technology market. We plan to increase our customer base in the UK, Ireland, Europe, the United States, Canada, and Australia.